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Google Articles

How To / Tips
Duplicate Content & Other Penalties
AdSense
AdWords
Google Sitemaps
Matt Cutts & Google Guys
Google Updates
Other Google Information

How To / Tips

18-Mar-08 Does Only the First Anchor Text Count?
Rand Fishkin at SEOMoz posted a new article on an old issue that is generating some buzz, so I thought I'd clear it up with testing results.
10-Mar-08 SEO In A Box: Update
Here is just a quick update.
28-Feb-08 SEO in a Box
Many of you do SEO for sites that you own, or for merchants as affiliates, or you do SEO work for clients. Regardless, it seems SEO comes up on a daily basis. A member asked me recently what I would do if I had a client (thankfully I don't have those anymore) who said, "We're currently on page 4 in Google for term "XYZ". We want to get on the first page." How would you address it? Let's roll up our sleeves and do it ...
18-Feb-08 Blogging Test Results & Tips from Sherman Hu
Over the last several months I have been testing how to gain small victories with increased ranking but bring high returns in traffic and conversion. After all, what this business is about is doing the "little things" over and over.
29-Jan-08 Keyword Research - How to Discover Top Keyphrases
I know there are a ton of articles out there on Keyword Research. It seems every time you turn around there is a new one. What works? What's effective? I've put together some key points, sprinkled in some graphics from the web, and dusted off an old video to show the process. It doesn't need to be difficult or time consuming.
21-Jan-08 Google Algorithm Update January 2008 - On-Page Factors Analyzed
Before I get into the current algorithm update, many members, both new and veteran ask the following questions routinely. So, I thought while I compiled the data, I would look into them along with the current status of Google to give you absolute fact regarding these issues.
31-Dec-07 Quick End of Year Tip: How to Solve Dropping Rankings in Google
As the New Year approaches on the east coast, I thought to end the year I'd pass along a tip every webmaster should know, but unfortunately doesn't.
29-Dec-07 2007 End of Year Review
I'm going to do things a little differently ... as I will review the main changes that happened this year and what you need to review before setting your goals for 2008.I will take you through my routine as well.
30-Nov-07 Using Google to Nail Down Your Internal Linking
Google's algorithm is generally quite simple, build a solid topic-oriented website with a relevant Title, text and incoming anchor text and you can rank well....
12-Nov-07 Search Marketing Q&A with Jerry West
Here's the most recent Q&A session with Jerry.
12-Nov-07 Google Bonus: Sitelinks - How to Get Them
You've seen them, the search result with 4-8 results below showing "dominance" by a web site in that category.
24-Sept-07 Search Engine Update
Getting Into and Dominating a Market (Search Engine Update)
24-Sept-07 Google Off-Page Factors Analysis
Okay, so what makes a site rank #1 in Google? Is it just incoming links? PageRank? Number of indexed pages? Age of the site? What?
27-Jul-07 Underscores Now Treated as Word Separators?
Will the debate finally be over? Do I use a dash or an underscore to separate the words in my filenames?
14-Jun-07 How to Test a Market Quickly - "Testing the Waters"
Often, when you are looking to get into a market, you get in without doing some "quick math" in your head and a few searches to determine if you should do that $500.00 ad spend in AdWords as a test.
15-May-07 Google PageRank Update - What Really Happened?
You've heard the talk in forums, in newsletters, even some eBooks have been released discussing the "downgrading" Google has done to many links, directories, and such. I read these reports too, but they just didn't make any sense to me. As I looked at the actual results from all of our domains, it was clear to me, this pointed to something more widespread, but what?
8-May-07 SEO Issues: April Testing Results Part III
Here is the final segment of the SEO Review...
2-May-07 SEO Issues: April Testing Results Part II
Let's finish up from where we left off on Part One of the SEO Issues...
1-May-07 SEO Issues: April Testing Results
Okay, let's talk SEO/SEM, and the hot topic right now is link building. We all love it. When we really get down to it, it is the basis of our business.
21-Apr-07 The Skinny on the "Duplicate Content Penalty"
We've been told that it is "bad" that it can kill your site, get your site deindexed by Google, drop pages, penalize pages. This list goes on and on. We have seen some evidence it exists, we have seen other evidence that it doesn't. What is truth? What is myth? Are there any facts?
1-Apr-07 Getting Top Rankings in Google
From time to time it is good to get back to basics ... so, let's discuss what it takes to get a top ranking in Google and clear up any "myths" out there at the same time.
6-Jan-07 Debunking Google Myths/Tips
Every so often it is good to address this topic again as a refresher. All of these statements are backed with testing results...
20-Dec-06 How to Post a Google Spam Report 
A long time member shot me a note last night while I was testing some stuff and he asked me about doing Spam reports to Google and the best ways to do them.
4-Oct-06 Google Supplemental Index Follow-up
This is still a hot topic in the forums and in many articles being published. As a follow-up to the article we did over the weekend, I put together a ten minute video to explain WHAT to do with your pages that are in the Supplemental Index and how to get them out.
29-Sep-06 How to Get Out of the Google Supplemental Index Hell
Updated: September 29, 2006-First things first - let's define the Supplemental Index. The best way is to take it straight from Google ...
24-Jun-06 Google Top Ten List
Many have requested a Top Ten list of the items to concentrate on the most when building or revamping a site with Google in mind.
1-Jun-06 Google 'TrustRank' - Tips
I have been going through the web logs, detailing the depth and how often the new Google spider it hitting our pages, and the difference in indexed pages that show, and the referrals that come through, etc.
8-May-06 Google Update - The Ten Steps 
Now, let's talk about Google and the changes they have implemented
15-Feb-06 Updated Google Reinclusion Steps
I still get a lot of emails about what to do if your site gets dropped by Google and how to properly submit a reinclusion request after you have cleaned up the website, and also what to do if you see Spam from a competitor - especially AdSense spam.
26-Sep-05 Filing a Google Reinclusion Request
Getting nailed and booted from Google is often every webmaster's worst fear. 
8-Aug-05 Get out of the 'Sand Box' and Stay Out! 
First of all, props should be given to Brett Tabke, President of Webmaster World, as this article is a take off from his 26-step program.
14-Jun-05 Google Suggestions
I thought it would be good to give a summary of the recent Google suggestions, along with updated testing results.

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Duplicate Content & Other Penalties

29-Jan-08 Google Penalty - Lifted?
Many blogs and forums are reporting that the Google Penalty, which hits sites when the anchor text is "too targeted", has been lifted. Or has it?
29-Dec-07 2007 End of Year Review
I'm going to do things a little differently ... as I will review the main changes that happened this year and what you need to review before setting your goals for 2008.I will take you through my routine as well.
2-May-07 Duplicate Content Video
I completed the Duplicate Content Video.
19-Mar-07 Google -30 and -950 Penalties
Taken From SE Update for March: I have been spending a lot of time diving into these issues and testing, testing and testing again in attempts to replicate the penalties on a consistent basis.
23-Dec-06 Duplicate Content Commentary
First, I wanted to comment on the duplicate content postings that were done a short while ago. Quite a few of you asked for my commentary
8-Sep-06 Duplicate Content Penalty, Redirects & Sub Domains 
Protecting your site from getting nailed with the Google Duplicate Content Penalty as you know is vital.
15-Mar-06 Young Frankenstein: Duplicate Content & Links 
What does Young Frankenstein have to do with Duplicate Content? Amazingly, plenty.
31-Oct-05 Unbanned from Google - But Still Suffer Penalty? 
There have been numerous posts and discussions from marketing managers that the site that they manage that received a blacklisting from Google, continues to have a penalty.
13-May-05 Google Link Popularity Penalty 
The results have come back from this massive testing project and I'm happy to report that I have information which will greatly help your site(s) now, and will greatly assist you in your site development efforts in the future.

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AdSense

18-Dec-07 Webmaster World Las Vegas Review Pt.3
In this part of the Webmaster World Review we will be discussing AdWords Clicks, Content Writing, Blogs, etc.
14-Oct-07 Free Tools to Use
Here's a review of free tools to use.
12-Oct-07 Using SpyFu More Effectively - Organic SEO
Okay, time to lay on you some more methods and testing results ... first things first, I did a video that is 7.5 minutes about how to use SpyFu more effectively.
24-Sept-07 An AdWords Report
The following list comes from SpyFu.com and is claiming to be the most expensive keywords in Google AdWords.
27-Jul-07 AdSense Tips
While I don't profess to be an "AdSense Monster", I do well for myself, but I use it in a different way than I think most do. I use it to foot my PPC bill. Let me share that with you quickly and we'll hit a whole bunch of points to hopefully assist you do better in AdSense.
19-Mar-07 AdSense / YPN - Best Ad Placement
Taken From SE Update for March: There was a survey done in January by Yahoo! and I have spent the last month looking at the results from our AdSense and YPN ads and the numbers produced by Yahoo! are pretty dead on.
22-Feb-07 Protecting AdSense
I was given a copy of Sean Wu's "Protect AdSense" eBook and I wanted to comment on it briefly as the suggestions he makes should be avoided.
24-Sep-06 Death of AdSense Revisted
This series has received a ton of hype - mainly due to the author's 50 cent per download affiliate payout.
19-Sep-06 Death of AdSense Debunked 
Now, I don't profess to be a "guru" with AdSense by any means, but I do fairly well.
1-Jul-06 For Your Site: Donations or AdSense?
There has been a debate on Webmaster World on this subject. This subject was actually asked by a member about four months ago, so I decided to give it a test, as I was curious. Well, after four months - AdSense is the winner - big time.
9-Jun-06 Are AdSense MFAs Driving You Nuts?  
It has been awhile since I have done an in-depth article on AdSense. If you run AdSense, you know that one of your major frustrations is the introduction of MFAs, or Made for AdSense ads.
23-May-06 AdSense Tips - Better EPC 
With Google AdSense, the real key is not the CTR (click-through rate) but the EPC (earnings per 100 clicks). Why?
28-Feb-06 Predicting Google AdSense Keywords 
It seems that a day doesn't go by when you aren't hit up by a Spam email or a flashing banner promising you fame and fortune with Google AdSense.
27-Jan-06 AdSense vs. Yahoo! Publisher
A few times a week I am asked which network to use to monetize a content site: AdSense or Yahoo! Publisher? I will use the phrase that everyone hates: it depends.
26-Oct-05 Theme-based Page - How Do You Know?
One of the biggest issues that most website managers have is creating a theme-based page for the search engines for a particular topic. How do they know it is theme-based after completion?
14-Sep-05 AdSense Tips
22 AdSense Tips to take your Revenues to the Next Level
10-Jun-05 Google Makes AdSense Changes 
Google has released a new format that some are referring to as "tiny ads". I will be testing these over the next few weeks to see how they pull over other ad formats. 
20-May-05 Google AdSense Revenues Down
As the saying goes, "once is an accident, twice is a coincidence, but three times is a trend."
17-May-05 Google Launches AdSense for RSS Feeds 
If you have an AdSense account, you should have received this notice:

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AdWords

17-Jun-08 Does AdSense Have Lower Quality Control for AdWords Advertisers?
I still find MFA's all over Google's search results, even though they came down hard on them in May 2007.
17-Jun-08 New/Updated Tools
Andy Edmunds' StomperNet Ranker, AdWords Editor Version 6.0 and a newly updated Google Trends.
6-May-08 Must see AdWords Video from Dan Thies
Do you remember the fiasco that Brad Fallon went through when his wedding favors site got nailed by the canonical bug in Google? It was brutal. Brad lost 50,000 unique visitors a month ... or basically half his business overnight.
10-Mar-08 Speeding Up Your Site a Plus for AdWords Pt. 1
Last week it was reported, and I confirmed through testing, that slow loading landing pages caused the "Quality Score" in Google AdWords to be reduced. As you know, a lower quality score not only means you will pay more, on average, per click, but you can also rank lower too. Neither of those are good things.Note: This article should be read before Yslow article.
10-Mar-08 Installing and using YSlow - A Comprehensive Guide
While the following is a technical discussion, I will outline it with as many examples as I can to make it easy to follow and understand. Because even though I am a former software tester, guys like Andy Edmunds and Leslie Rohde still can talk circles with this stuff. Note: Speeding Up Your Site a Plus for AdWords Pt. 1 and this article should be read together.
28-Feb-08 Get Google Ads Free
You may have seen a promotion for this eBook on sale through ClickBank. Basically, their "talking" sales page states, "Just insert a simple piece of code onto your web site, landing page, etc. and get all of your Google ads for free." It isn't what it seems...
18-Dec-07 Webmaster World Las Vegas Review Pt.3
In this part of the Webmaster World Review we will be discussing AdWords Clicks, Content Writing, Blogs, etc.
12-Oct-07 Using SpyFu More Effectively - Organic SEO
Okay, time to lay on you some more methods and testing results ... first things first, I did a video that is 7.5 minutes about how to use SpyFu more effectively.
24-Sept-07 An AdWords Report
The following list comes from SpyFu.com and is claiming to be the most expensive keywords in Google AdWords.
14-Jun-07 How to Test a Market Quickly - "Testing the Waters"
Often, when you are looking to get into a market, you get in without doing some "quick math" in your head and a few searches to determine if you should do that $500.00 ad spend in AdWords as a test.
19-Mar-07 Google AdWords - Pausing Individual Ads
Taken From SE Update for March: In case you missed it, Google now allows you to pause individual ads instead of removing them or pausing the entire campaign.
18-Jul-06 AdWords Changes - The TRUTH Amongst The RUMORS
To open this up, there are two ways to handle change ... not just in business, but in life.
23-May-06 Google Looks to use Video in AdWords
It looks like Google has finally figured out how to many money with Google Video after all. Incorporate it into AdWords.
25-Apr- 05 Google AdWords Changes 
Google will announce today, in beta (of course), a new feature in their AdWords advertising model that will allow their advertisers to target their ads to thousands of specific content web sites across the Google Ad Network.

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Google Sitemaps

25-Oct-06 Using the Power of Google Sitemaps 
People are still often confused as to what this is ... and feel that "I already have a sitemap on my site".
30-Dec-05 Google Sitemap Naming Convention Change 
This is a quick note regarding Google Sitemaps. If you aren't using Google Sitemaps don't ignore this message, you should be using it.
28-Nov-05 Google Sitemaps
Google Sitemaps have been discussed heavily since Google first announced the new system over the summer.
3-Jun-05 Google Sitemap Introduction 
Earlier this morning Google launched their new Google Sitemap program. They will allow you to submit your site through an XML feed, similar to the Trusted Feed program with Yahoo! 

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Matt Cutts & Google Guys

31-Mar-08 Google Webmaster Tools Live Chat
Google help a "live chat" Friday, March 28th. Mainly I felt it wasn't worth the time as most of the questions were answered dodged or they plugged posting the question in Google Webmaster Help. So, if you didn't make it, here is my summary.
18-Mar-08 Google Engineer Discussion
I was on the phone last week with two engineers from Google. We were going over some Spam issues which I was reporting and I asked them regarding the "rumor" about the accuracy of the Toolbar PageRank.
14-Jun-07 SMX Rundown
At the Search Marketing Expo, Matt Cutts (Spam Czar of Google) had the following to say...
15-Sep-06 SEO Google Tips from Matt Cutts 
September 15, 2006 SEO Egghead compiled a list of tips that Matt Cutts has posted on his blog since he has launched it.
4-Aug-06 Matt Cutts' Videos
You should check out these videos. You will definitely learn from them since they come straight from Matt Cutts of Google
6-Apr-06 Q & A with Matt Cutts and Question of the Week 
Our website has been down for a day or so. I was wondering will Google deindex my site because of this?
3-Jun-05 Googleguy Answers Questions
Over at WebMasterWorld, GoogleGuy took some time and answered some questions. Here is a brief summary 

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Google Updates

4-Sept-08
Google Suggest Goes Live - In December 2004, if you were a subscriber back then, I reported on a new tool Google just came out with called Google Suggest, and outlined how it could greatly change SEO and keyword targeting if it ever went live.

2-Aug-08
Directory PageRank Update - Here are the directories which had their PageRank changed. As you will see, no major directories were affected.

26-July-08
Google PageRank Update - There has been an update going on with Google'sToolbar PageRank since Thursday. It seems to have stabilized and the results are quite interesting and based on the tests that I have been running, I've come up with some solid conclusions.

15-July-08
Google Updates Data in Keyword Tool Google's update to their Keyword Tool will SIGNIFICANTLY improve your keyword research ability. Review how in just four minutes with the screen shots, commentary and test results below:
8-July-08
Keyword Competition Tool I've covered this before, but I keep dominating the rankings with this technique. So I am hitting again, with a few more wrinkles to it and an updated tool to boot.
17-Jun-08 Understanding Google's Penalties
Breaking trust with Google is one of the major things that can get your site penalized. The problem is knowing exactly what you did that broke Google's trust.
17-Jun-08 Major Ranking Losses in Google
There have been many claims as to why there was a loss of ranking this month. The only thing that seems to reach across the board is that the penalties all happened on the same day: June 4th.
17-May-08 Testing Results: Google On-Page Factors
It's been awhile since I have done a recap on On-Page Factors and how they can influence both SEO and traffic levels. So, here were go. Let's hit the Title Tag and the Meta Description Tag.
30-Apr-08 Google Quality Guide Update
As April is wrapping up, let's review some issues that many of you have posted about. Includes Back Office Search, Usability and Rankings and Google Quality Guide review.
30-Apr-08 Google Toolbar PageRank Update
I have spent the last three hours analyzing the PageRank update which just hit Google and how the test domains faired. It is pretty interesting.
31-Mar-08 Google Webmaster Tools Live Chat
Google help a "live chat" Friday, March 28th. Mainly I felt it wasn't worth the time as most of the questions were answered dodged or they plugged posting the question in Google Webmaster Help. So, if you didn't make it, here is my summary.
18-Mar-08 Google Engineer Discussion
I was on the phone last week with two engineers from Google. We were going over some Spam issues which I was reporting and I asked them regarding the "rumor" about the accuracy of the Toolbar PageRank./td>
4-Mar-08 Google PageRank Update - Directory Impact
Here is just a quick list of the directories which were affected in the PageRank update that finished on Sunday.
21-Jan-08 Google Algorithm Update January 2008 - On-Page Factors Analyzed
Before I get into the current algorithm update, many members, both new and veteran ask the following questions routinely. So, I thought while I compiled the data, I would look into them along with the current status of Google to give you absolute fact regarding these issues.
14-Jan-08 Google Mini-Toolbar Update
If you've been going nuts over the flux in Google, don't sweat it, they are going through mini PageRank toolbar update.
27-Dec-07 The Google Supplemental Index
A few of you asked me to comment on the Blog post from Google Webmaster Central about a week ago on Google's Supplemental Index. Here is the summary and my commentary...
4-Nov-07 Google PageRank Update Pt. 2
Here is the up-to-date analysis of the recent Google Toolbar PageRank update.
31-Oct-07 How the Directories Fared in the Recent PR Update
Many of you asked about the directories and the new PageRank update, so I ran the numbers...
29-Oct-07 Google Toolbar PageRank Update - Fully Tested
It seems that every time Google updates the PageRank information on their toolbar (Green Pixels) webmasters and business owners lose their minds. Just check out the forums. It is pretty close to hilarious. Let's put this in perspective.
25-Oct-07 Google Update
There have been many updates over the last month with Google. Let me summarize them for you.
14-Oct-07 Search Engine Status Update
Despite all the chatter in forums lately, I am seeing stability across the board...
28-Aug-07 Google Changes, PageRank Toolbar Update, Supplemental Index ...
Here we are at the end of August and still no PageRank update on the toolbar. This is on the heels of Google getting rid of the public seeing which pages are in their Supplemental Index.
13-Aug-07 Google Best Practices - Updated
The new version of the Google Best Practices is finally finished!
14-Jul-07 Google Supplemental Index
In case you hadn't heard the "chatter", there is discussion of Google either doing away with the Supplemental Index or taking away the "Supplemental Index" designation in the search results so the public doesn't know which listings are supplemental and which are from the real index.
5-Jun-07 Universal Search Uncovered
Since it launched a few weeks ago I have been doing a lot of testing to see how the new Universal Search would be rolled out by Google.
15-May-07 Google PageRank Update - What Really Happened?
You've heard the talk in forums, in newsletters, even some eBooks have been released discussing the "downgrading" Google has done to many links, directories, and such. I read these reports too, but they just didn't make any sense to me. As I looked at the actual results from all of our domains, it was clear to me, this pointed to something more widespread, but what?
15-May-07 Supplemental Index Update
I have stated that you can have a top ranking for a page that is in the Supplemental Index, and I wanted to clarify something.
20-Oct-06 Avoiding Another 'Update Florida' 
As you know, for the last six years, Google has done a major update to their filters every fall - usually in late October, early November.
13-Jun-06 A Strange Happening at Google 
Last month as the instability of Google occurred, one thing that happened which created great excitement in the community was that domains that had been previously banned by Google came back.
18-May-06 Google Update - What Is Really Going On
Matt Cutts finally came out of the closet, I mean, back room, I mean ....
14-May-06 Google Playing With Our Minds...Again
So, what is going on with Google? Are you going nuts yet? What I love the most is the Googlers, especially Matt Cutts, have been silent, like nothing is going on.
5-May-06 Gumbo: Google Changes
In regards to the latest changes with Google, something is amiss. This is more than just a "machine crisis" as Google CEO Eric Schmidt stated in a recent interview.
4-May-06 Google Changes Detected
You may have noticed some changes in Google this morning and we are all over it.
17-Apr-06 A Boost in On-Page Factoring
I've had some great uninterrupted time for analyzing log files, and I am seeing some new things with Google - that is showing stronger on-page factors than I have seen in quite some time.
3-Feb-06 Google 'Big Daddy' Update
For the new subscribers, you may look at this name for Google's new "update" and think, "This must be a huge update!". Um, no. 
7-Nov-05 Update Jagger Completing
The third installment of Update Jagger is occurring and we are seeing stability across the board. 
26-Oct-05 Update Jagger II
As I mentioned last week, this update will be rolled out in three sections. This is the second section, so you should see additional "bouncing" with the positions and listings of your site(s). 
20-Oct-05 Google Update Jagger (Florida Update II) 
It was just a matter of time until this hit again. For those who were subscribers back in the Spring remember that I started seeing signs on our test servers that pointed to another Florida update
20-May-05 Google Update
Earlier this week there was what looked like a Google update, but it just ended up as just a hiccup in the system. 

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Other Google Information

29-Aug-08
Q&A with Google at SES - Q&A with Google at SES with topics from learning more about Google Site Links to How video should be SEO'd.

31-Mar-08 Google Webmaster Tools Live Chat
Google help a "live chat" Friday, March 28th. Mainly I felt it wasn't worth the time as most of the questions were answered dodged or they plugged posting the question in Google Webmaster Help. So, if you didn't make it, here is my summary.
18-Mar-08 Does Only the First Anchor Text Count?
Rand Fishkin at SEOMoz posted a new article on an old issue that is generating some buzz, so I thought I'd clear it up with testing results.
29-Dec-07 2007 End of Year Review
I'm going to do things a little differently ... as I will review the main changes that happened this year and what you need to review before setting your goals for 2008.I will take you through my routine as well.
27-Dec-07 Webmaster World: Competitive Intelligence & Tools Pt. 5
When it comes to Competitive Intelligence, the person I learned my stuff from is Jake Baillie, who currently runs STN Labs. I first heard Jake speak in New Orleans back in 2005 and he blew me away and continues to do so.
12-Dec-07 Webmaster World Las Vegas Review Pt.1 (SEO, PPC and Google Questions - Answered!!)
Here we are ... Part One of the Webmaster World Review. I'll hit SEO, PPC and all the questions you asked regarding Google.
24-Nov-07 Market Share from Real Websites Uncovered
The last time I did this update was in August. As always, this information is killer for your business and well worth the read.
16-Nov-07 Is Google Taking Over SEO?
There is fear behind the discussion of this article in many forums. That fear stems from the thought that if Google now owns an SEO company they will run SEOs out of business. Is that a valid fear?
16-Nov-07 An Old Page with PageRank: Delete or Not?
Over the last several months I have been testing the widely accepted method of never deleting a page on your site that has PageRank.
12-Nov-07 Search Marketing Q&A with Jerry West
Here's the most recent Q&A session with Jerry.
12-Nov-07 Google Bonus: Sitelinks - How to Get Them
You've seen them, the search result with 4-8 results below showing "dominance" by a web site in that category.
12-Nov-07 Current Search Engine State
Ten Things You Must Know.
14-Oct-07 Free Tools to Use
Here's a review of free tools to use.
8-Sept-07 Google Algorithm Update 2007
For those members who have been with me for awhile, this is what you live for ... and this update is the most comprehensive one I've ever done. In fact, it is so extensive, I am splitting it into two parts.
28-Aug-07 The ABCs of Web Design
One of the key areas that many webmasters struggle is in web design and which rules to follow.
21-Aug-07 Market Share from Real Websites Uncovered
Often when we create sites or focus on a market, we tend to forget to check the trends and how they have evolved. I have taken the numbers so far this year and compared the numbers of 2005 and 2006.
8-Aug-07 Meta Tags & Other "Header Code"- Testing Results
Okay, so what is the deal with Meta Tags? This comes up from time to time so I thought this was a good time to look at the log files and see what is happening on both an SEO and Usability levels. I'm going to change your thinking quite a bit ... especially if you are an SEO Veteran.
14-Jun-07 Linking Campaigns - Dirty Linking Revisited
I thought it was time to revisit the "Dirty Linking" article that I did back in April with some updates.
5-Jun-07 Universal Search Uncovered
Since it launched a few weeks ago I have been doing a lot of testing to see how the new Universal Search would be rolled out by Google.
22-May-07 A Word on Google Universal Search
By now you have probaby been hearing and reading a lot regarding Google's new "Universal Search". I've been knee-deep in testing and verifying...
19-Mar-07 Google Webmaster Tools Additions
Taken From SE Update for March: On Thursday, Google made an update to their Webmaster Tools to allow for webmasters to see the "anchor text" of the site's linking to them.
19-Mar-07 Google Personalized Search - Detriment to Professional SEOs?
Taken From SE Update for March: There has been a lot of talk about the improvements and aggressive rollout Google is doing with personalized search.
9-Aug-06 Google Toolbar - 'The Spy' 
I was talking to Keith Baxter a couple of days ago and we were discussing the issue of external links.
13-Jul-06 Google Understands Your Site Structure
Did you know that Google understands your website structure? That means it knows where your navigation is, and it isn't giving the same type of "push" that it did for internal links.
1-Jul-06 Google Definitions: What it All Means
Every once in awhile, I get someone who refers to an issue with the wrong term, or using a term incorrectly. 
16-Jun-06 Why Google is Using DMOZ Titles 
For years now we have seen Google switch once in awhile to using the Titles and Descriptions from DMOZ.
1-Jun-06 New Bot from Google
By now I am sure you have read all about the new bot that Google is sending out to test your landing page quality. Here is information straight from Google:
23-May-06 Google Notebook 
Fresh out of Google Labs is Google Notebook. You can bookmark content either via Google search, or on the open web.
24-Oct-05 Google Showing Different Backlinks
Why is it that Google gives a different backlink count with the different syntax options? 
26-Sep-05 Geek Stuff - Google
Okay, I think this is cool, you may think its stupid. Either way, we're both right. :-) 
16-Sep-05 DMOZ Info
As I finish compiling the sheet on which directories pass PageRank, I have been getting a lot of questions lately with the simple question, "What is going on with DMOZ?".
16-Sep-05 Google Launches Blog Search
Earlier this week Google launched their own Blog Search service, which has been a long time coming.
29-May-05 Google Toolbar MIA 
In what I just thought was a temporary glitch late yesterday, has turned into an ongoing problem and is worth alerting you to.
20-May-05 Google 'Factory Tour'
If you didn't make it to the "Tour" (I had previous commitments) you can see the web broadcast here. Here are some highlights:

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