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All Articles > 2005
April
| 21-Apr-05 |
What
is Content?
Both search engines and customers love fresh, updated information. Some
people groan at the thought of having to work so hard at adding new content,
but it's not as complicated as you think! |
| 21-Apr-05 |
Reminder
of SEO Basics
Just a reminder of some SEO basics. |
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May
| 31-May-05 |
Search Engine Algorithm Update
There have been changes across the "Big Three" and there has been sufficient time since the changes to allow each index to settle and become more consistent. |
| 25-May-05 |
Review of the Search Engine Summit at the Annual Catalog Conference
My contact at Microsoft said they would give me some inside info later this week on this and how to prepare for the launch, as you consult with your clients to include MSN with Overture and Google AdWords in their PPC campaigns. |
| 25-May-05 |
Top
eCommerce Retailer Reports
With the release of WebTrends 7, they have also released a PDF file detailing
the top reports they feel every eCommerce website owner should know. Here are the highlights. |
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| 20-May-05 |
Google
'Factory Tour'
If you didn't make it to the "Tour" (I had previous commitments) you
can see the web broadcast here. Here are some highlights: |
| 20-May-05 |
Google
AdSense Revenues Down
As the saying goes, "once is an accident, twice is a coincidence, but
three times is a trend." |
| 17-May-05 |
Pay
Per Click / Organic Optimization Tips
Research from a company called Enquiro found that there is a significant
amount of confusion with Internet users over the difference between sponsored
links and natural (organic) search results. |
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14-May-05 |
Email Marketing Headaches
If you run a newsletter for your business, email delivery is probably your #1 headache. |
| 13-May-05 |
Google
Link Popularity Penalty
The results have come back from this massive testing project and I'm happy
to report that I have information which will greatly help your site(s)
now, and will greatly assist you in your site development efforts in the
future. |
| 13-May-05 |
Consulting
Advice: Where to Sit in a Restaurant
If you take a customer or a prospect to breakfast, lunch, or dinner,
always take the best seat. |
| 5-May-05 |
Search Engine Algorithm Update
Search Engine Algorithm Changes Analyzed. The time has come for our monthly analysis of the search engine algorithms. |
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June
| 27-Jun-05 |
Webmaster
World Summary of 'Super Session'
This session had a rep from each of the Big Three plus one (Google, Yahoo!,
MSN and Ask Jeeves). |
| 26-Jun-05 |
Webmaster
World Wrap-Up
I am on the flight back from New Orleans and I have gone through my pile
of notes and comments and there is nothing like a three-hour return flight
to get them all put together in an organized fashion. |
| 24-Jun-05 |
Webmaster
World, Day Two Review
I was fortunate enough to be the first one through the door as my name
was on "the list". |
| 23-Jun-05 |
Webmaster
World, Day One Review
I am on a quick break from the sessions today before meeting all of the
exhibitors at the open bar in just a few minutes, so this will be a quick
review. |
| 20-Jun-05 |
Domain
Registration Length
How long should you register your domain? One year? Three years? Ten years? |
| 14-Jun-05 |
Google
Suggestions
I thought it would be good to give a summary of the recent Google
suggestions, along with updated testing results. |
| 10-Jun-05 |
Link Spam Paper
A link spam paper has been published recently. |
| 10-Jun-05 |
DoubleTrust Provides Insight
I was forwarded this site to review, and it looks like an impressive research tool. |
| 10-Jun-05 |
Google
Makes AdSense Changes
Google has released a new format that some are referring to as "tiny ads".
I will be testing these over the next few weeks to see how they pull over
other ad formats. |
| 3-Jun-05 |
Search Engine Market Share Figures
Updated
comScore has released the new search engine market share
figures. The figures are from March 2005 (the latest figures)
and the market share change (in parenthesis) is how much
the share changed from the year previous (March 2004). |
| 3-Jun-05 |
Googleguy
Answers Questions
Over at WebMasterWorld, GoogleGuy took some time and answered some questions.
Here is a brief summary |
| 3-Jun-05 |
Keyword
Stemming
A question was raised from a subscriber and I wanted to address it here
as others may have a question on it as well. It stems (no pun intended)
from the following statement... |
| 3-Jun-05 |
Business Review: Marketing Sherpa
For those of you who are considering purchasing Marketing Sherpa's PDFs covering the SEO community, I suggest that you pass. |
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July
| 29-Jul-05 |
Link
Directories
Martini Buster, as he is known on Web Master World, recently gave a tongue-in-cheek
guide on what directories to avoid last week. |
| 10-Jul-05 |
Search Engine Update
Interviews, reviews and more. |
| 3-Jul-05 |
Search Engine Algorithm Update
Search Engine Algorithm Changes Analyzed. The time
has come for our monthly analysis of the search engine
algorithms. |
| 1-Jul-05 |
Search Engine Update
Just a quick update before the holiday weekend. |
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August
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September
| 26-Sep-05 |
Geek
Stuff - Google
Okay, I think this is cool, you may think its stupid. Either way, we're
both right. :-) |
| 26-Sep-05 |
Filing
a Google Reinclusion Request
Getting nailed and booted from Google is often every webmaster's worst
fear. |
| 23-Sep-05 |
Idea
Killers
Idea Killers ... if you listen, you will never become great. |
| 16-Sep-05 |
DMOZ
Info
As I finish compiling the sheet on which directories pass PageRank,
I have been getting a lot of questions lately with the simple question,
"What is going on with DMOZ?". |
| 17-Sep-05 |
Attention
Grabbing Words / Headlines
Often what is the difference between a conversion and a visitor is
the headline and the emotion it brings out. |
| 16-Sep-05 |
Live
For Today, Plan For Tomorrow, Forget About Yesterday
You can't bring back yesterday, so don't try. |
| 14-Sep-05 |
AdSense
Tips
22 AdSense Tips to take your Revenues to the Next Level |
| 14-Sep-05 |
Go
To the Library
I will share with you a tip that has greatly helped my career and
has allowed me to get "on top" of all of those small projects
that just seem to always be there. |
| 9-Sep-05 |
Highly Recommended Tip: Web Stat
For the third month in a row, I am getting referrals to domains I manage from web-based statistics packages with the full username and password in the URL. |
| 9-Sep-05 |
How To Do 301 Redirects on Multiple
Platforms
301 redirect is the most efficient and Search Engine Friendly method for
web page redirection. |
| 9-Sep-05 |
SEO
Smooth Sailing: Client and Provider
If you have your own professional SEO company, or a company that offers
a service, then these tips can help you make the relationship smoother. |
| 1-Sep-05 |
Search Engine Algorithm Update
This is a great shot at what is really happening with the
engines with real results from real domains. No more
wading through the forums looking for answers, and I
guarantee you, you will never find as detailed information
there as you find here. |
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October
| 31-Oct-05 |
Encoding:
UTF-8 or ISO-8859-1
For quite some time, there has been a debate on which is the best tag to
use for your encoding statement. Which is the best for Googlebot? |
| 31-Oct-05 |
Unbanned
from Google - But Still Suffer Penalty?
There have been numerous posts and discussions from marketing managers
that the site that they manage that received a blacklisting from Google,
continues to have a penalty. |
| 26-Oct-05 |
Theme-based Page - How Do You Know?
One of the biggest issues that most website managers have is creating
a theme-based page for the search engines for a particular topic. How
do they know it is theme-based after completion? |
| 26-Oct-05 |
Update
Jagger II
As I mentioned last week, this update will be rolled out in three sections.
This is the second section, so you should see additional "bouncing" with
the positions and listings of your site(s). |
| 24-Oct-05 |
Google
Showing Different Backlinks
Why is it that Google gives a different backlink count with the different
syntax options? |
| 20-Oct-05 |
Google
Update Jagger (Florida Update II)
It was just a matter of time until this hit again. For those who were
subscribers back in the Spring remember that I started seeing signs on
our test servers that pointed to another Florida update |
| 15-Oct-05 |
To
Redesign or Not Redesign
Is it time to redesign your site? Find out more about my experience. |
| 6-Oct-05 |
Search
Engine Algorithm Update
Search Engine Algorithm Changes Analyzed. The time
has come for our monthly analysis of the search engine
algorithms. |
| 7-Oct-05 |
How
to Lose $1,000.00 Per Day
Learn from my mistake. |
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November
| 28-Nov-05 |
Google Sitemaps
Google Sitemaps have been discussed heavily since Google first announced the new system over the summer. |
>
| 22-Nov-05 |
Webmaster
World Wrap-Up
Here is a summary of the information from Coffee Talk with Matt Cutts,
my conversations with him, an open forum in the lunch room and finally,
the discussion at the bar as I reported in the last issue. Including question
and answer. |
| 17-Nov-05 |
Webmaster
World - Day Two
Following Matt Cutts' interview with Brett Tabke to open the sessions
yesterday, I asked Matt regarding several issues... |
| 17-Nov-05 |
Webmaster
World - Day One
Here are my reactions to what was said, who said it, and conversations
that were outside the presentations. |
| 7-Nov-05 |
Treat
Your Family as Your Number One Client
It is very easy to let your SEO career monopolize all of your time
and your energy. Believe me, I have been there myself. The deeply entrenched
you become, the more there is to do. But to force your spouse and children
into second place is a mistake. |
| 7-Nov-05 |
Update
Jagger Completing
The third installment of Update Jagger is occurring and we are seeing
stability across the board. |
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December
| 21-Dec-05 |
December Q&A
Below are questions that we have received through our Ticket System. |
| 15-Dec-05 |
Search Engine Algorithm Update
Search Engine Algorithm Changes Analyzed. The time has come for our monthly analysis of the search engine algorithms. |
| 5-Dec-05 |
Search Engine Algorithm Update
Search Engine Algorithm Changes Analyzed. The time has come for our monthly analysis of the search engine algorithms. |
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